Ask your data anything. Then actually fix it.
Connect your stack and just ask — no report builder, no GAQL, no SQL, no waiting on a data team. Every answer comes with a next step you can take inside Backpack.
Ask across your whole stack, in one place.
Most analytics products stop at the chart. Intelligence starts a conversation — and ends with a shipped change.
Ask GA4
Ask Google Ads
Ask your CRM
Every finding ships with a Fix button.
Intelligence doesn't just grade the site — it drafts the change and stages it for one-click deploy.
- Technical SEO + Web VitalsFindings turn into fixes, not reports.
- GTM tagsImplement Meta, Google Ads, LinkedIn, TikTok and more, published to your container.
- Bulk AI fixesMeta descriptions, image alt text, and JSON-LD schema across every page.
One chat for every CRM you run.
HubSpot, Marketo, Klaviyo, 6sense — connect once and ask in plain English. Admins can stage write-backs that require an explicit confirm before anything changes.
- Answers with the recordsNot just a number — the underlying rows, too.
- Conversational follow-upsDrill in and pivot without starting over.
- Admin-only write-backsUpdate a deal or log a note — confirm-per-change.
Ask once. It keeps working.
Turn any question into something that runs on its own — a card that refreshes, a digest that arrives, a test that goes live.
- Live dashboard cardsPin any answer; it re-runs every time you open it.
- Scheduled digests“Every Monday, last week's pipeline and top pages” — in Slack or email.
- Turn insight into a testDescribe a goal; the CRO Builder drafts the test.
From “this is underperforming” to a live test.
A/B tests, widgets, and personalization from one snippet. A WYSIWYG editor with live Before → After diffs, and a full stats report.
Rank in search — and in the answer engines.
Audits with dead-link and route-integrity checks, keyword rank tracking, backlinks, traffic channels, Search Console, and Answer Engine Optimization with an llms.txt publisher.
- Rank & backlinksTrack movement across keywords and referring domains.
- AI-answer visibilitySee when ChatGPT, Perplexity, and Gemini cite you — and who beats you.
Uptime, performance, and security — watched 24/7.
Uptime
Core Web Vitals
Security checks
Stop renting dashboards. Start running your website.
Connect your stack in minutes, ask what's happening, and ship the fix — all from one place.